日化标签 Daily chemical label

日化标签的特点

The characteristics of daily chemical labels

1、承印材料多样化，印刷方式多元化
目前，日化品的品种繁多，用途和性能多样，既有采用纸张或复合纸张印制的标签，也有采用石化聚合物印制的标签，还有采用玻璃、金属印制的标签。标签既可以单独印制后，粘贴到产品上，如不干胶标签；也可以直接印刷在产品表面，如印铁标签；还可以印制好后与日化品盛装容器复合为一体，如膜内标签。多样性的承印材料必然带来多元化的印刷方法。
绿色环保包装和精美包装的行业发展趋势对日化标签的印制质量提出了更高的要求，不仅要求日化标签外观印制精美、印刷成本低、使用灵活，还要求易于回收和再利用以及防伪。从而加速了日化标签为达到更为精确与漂亮的色彩与细节的再现，而采用多种印刷方式和印后加工方法，采用环保化的承印材料。

1. Diversification of printing materials and printing methods

At present, there are a wide variety of daily chemicals with various uses and performances. There are labels printed on paper or composite paper, labels printed on petrochemical polymers, and labels printed on glass and metal. The label can be printed separately and pasted on the product, such as a self-adhesive label; it can also be printed directly on the surface of the product, such as a printed iron label; it can also be printed and combined with a daily chemical container, such as an inner film Label. A variety of printing materials will inevitably bring a variety of printing methods.

The industry development trend of green environmental protection packaging and exquisite packaging puts forward higher requirements for the printing quality of daily chemical labels, which not only require exquisite appearance, low printing cost, and flexible use, but also require easy recycling and reuse and Anti-counterfeiting. In order to achieve a more accurate and beautiful reproduction of colors and details, daily chemical labels adopt a variety of printing methods and post-press processing methods, and use environmentally friendly printing materials.

2、产品说明和产品展示融合
随着社会发展和经济全球化，日化品特别是化妆品已经成为各个商业超市和卖场的重要产品，日化行业的竞争使得逐步将原本分离的产品包装和产品展示融为一体，也推动日化标签采用多种印刷方式的组合与多种印刷材料的复合来整合产品说明和产品展示两大功能，使得日化标签围绕“产品美观、标识准确、性能稳定、工艺独特”的需求导向来进行产品设计和印制加工，确保日化标签“外观优美、质地精致、耐久可靠”。

2. Integration of product description and product display

With social development and economic globalization, daily chemical products, especially cosmetics, have become important products in various commercial supermarkets and stores. The competition in the daily chemical industry has gradually integrated the originally separated product packaging and product display, and also promoted the daily chemical industry. The label adopts a combination of multiple printing methods and multiple printing materials to integrate the two functions of product description and product display, making daily chemical labels center on the demand orientation of "beautiful products, accurate markings, stable performance, and unique craftsmanship". Design, printing and processing ensure that daily chemical labels are "beautiful in appearance, exquisite in texture, durable and reliable".

3、具有良好耐久性和化学稳定性
日化品具有独特的销售与使用环境，不仅要求日化标签拥有满足包装效果的特定功能，而且要求具有耐水、防潮、耐挤压、耐磨、耐撕裂、耐腐蚀等稳定的物化特性。如频繁使用的洗面奶、乳霜等，就必须能够耐挤压、耐磨和耐撕裂，若日化品还未用完，表面标签已损坏或脱离，消费者必对该产品的质量产生怀疑。而在浴室、洗手间等场所使用的洗发水和沐浴露，就要求其日化标签具有耐水、防潮与抗腐蚀的性能，否则可能因标签脱落而误用导致危险产生。所以，日化标签印制后的物理化学测试是与其它印刷产品有很大差异的。

Daily chemical products have a unique sales and use environment, which not only requires daily chemical labels to have specific functions to meet the packaging effect, but also requires stable physical and chemical properties such as water resistance, moisture resistance, extrusion resistance, wear resistance, tear resistance, and corrosion resistance. For example, frequently used facial cleanser, cream, etc., must be able to withstand extrusion, abrasion and tear resistance. If the daily chemical product is not used up, and the surface label is damaged or detached, consumers will have doubts about the quality of the product. Suspect. For shampoo and shower gel used in bathrooms, toilets and other places, the daily chemical labels are required to be water-resistant, moisture-proof and corrosion-resistant, otherwise the labels may fall off and cause danger due to misuse. Therefore, the physical and chemical tests after printing daily chemical labels are very different from other printed products.

日化标签使用材料

Materials used for daily chemical labels

纸类不干胶标签的基材主要采用铜版纸，并通过覆膜处理来增强光亮与防水功能，印制方式高档产品以胶印为主，中低档产品以柔印和网印为主。而薄膜类不干胶标签的基材主要采用PE（聚乙烯类薄膜）、PP（聚丙烯类薄膜）及各种PP与PE的混合物等。其中，PE材料较柔软，跟随性和耐挤压性能良好常用于需经常挤压、容易变形的瓶体上。PP材料具有较高硬度与抗拉伸性能，适合印刷模切和自动贴标，常用于较硬质透明瓶体的“透明标签”。PP和PE混合的聚烯烃类薄膜，既柔软耐挤压又具较高的的抗拉伸性能，具备良好的跟随性、印刷模切和自动贴标，是理想薄膜类不干胶标签材料。

The base material of paper self-adhesive labels is mainly coated paper, and the brightness and waterproof function are enhanced through lamination. The printing method is mainly offset printing for high-end products, and flexo printing and screen printing for middle and low-end products. The base materials of film self-adhesive labels mainly use PE (polyethylene film), PP (polypropylene film) and various mixtures of PP and PE. Among them, PE material is relatively soft, with good followability and extrusion resistance, and is often used on bottles that need to be squeezed frequently and are easily deformed. PP material has high hardness and tensile properties, suitable for printing die-cutting and automatic labeling, and is often used for "transparent labels" on relatively hard transparent bottles. The polyolefin film mixed with PP and PE is soft and resistant to extrusion and has high tensile properties. It has good followability, printing die-cutting and automatic labeling. It is an ideal film self-adhesive label material.

其优点有：
1 配合不同的瓶体有不同的材料可供选择
2 适合各种印刷、烫印和加工工艺
3 适合多种特殊瓶体，如独特的外观轮廓，
4 柔软的塑料瓶体，或需充分挤压的软管
5 在潮湿、温暖的环境中标签能够完整无损
6 有效对抗产品本身的腐蚀

Its advantages are:

1 Different materials are available for different bottles

2 Suitable for various printing, hot stamping and processing techniques

3 Suitable for a variety of special bottles, such as unique appearance contours,

4 Soft plastic bottles, or tubes that need to be fully squeezed

5 Labels remain intact in humid, warm environments

6 Effective against corrosion of the product itself